The DMO, the Destination Management Organisation, is established in Amalfi, among the first in Campania.

The Municipality of Amalfi by resolution of C.C. No. 3 of 21-02-2024 has entrusted to Sistema Amalfi srl new services of general public interest related to mobility, facility management and cultural tourism promotion of the municipal territory; in this way to make an activity of extending "Sistema Amalfi srl" to other sectors too. 

The main objective of Amalfi's DMO, which will actually function as a DM&MO (Destination Management Marketing Organization) consists in strategic planning that will enable a managerial management of tourism, improving always more dialogue and support to all the operators involved in the tourism supply chain, encouraging the involvement of the local population, to have always a tourism that will be active 365 days a year.